Press Release: September 2024
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PORSCHE TALLAHASSEE INTRODUCES STATE-OF-THE-ART DEALERSHIP
Tallahassee, FL (SEPTEMBER 4, 2024)
Capital Eurocars has been known for their luxury brands and customer service for many years. They now welcome friends, customers and Porsche enthusiasts to their new 13,000 square foot facility that is home to Porsche Tallahassee’s state-of-the-art dealership.
Following the brand tagline, “Destination Porsche”, Porsche dealerships are becoming central gathering places for the Porsche community. The brand not only appeals to existing customers but to those who are new or prospective owners. The architecture is characterized by an emphasis on the brand experience and a comfortable, customer centric design. The stand-alone facility includes an exclusive Porscheplatz Lounge complete with modern seating and private bar, along with a Porsche accessories boutique featuring the brand’s latest designs.
Located at 3701 West Tennessee Street in Tallahassee, Porsche Tallahassee’s new dealership exudes the style and amenities that lead the way in automotive marketing and service. General Manager Jason Meixel noted, “The new dealership design is an answer to current consumer preferences and the overall evolution of automotive retail. We’re laser focused on exceeding our client expectations and delivering the premium luxury experience to Tallahassee each and every day.”
The new facility features an expanded internal and external display space with multiple EV charging stations on site. With modern digital electronics throughout, including a 184” screen showroom display, the facility also boasts a private Owner’s Collection featuring a dedicated Porsche delivery space.
Porsche stands for life dreams and a strong community of friends and family. The new designs are forward-looking gathering places that promote the overall brand experience, providing several content areas with digital media to assist individual customers in building their personal experience. While the dealership offers enhanced details and gathering areas, the overall style remains timeless so that the attention remains focused on the incredible cars.
Porsche Tallahassee worked with Sperry and Associates to construct the facility. Sperry provided 27,420 hours on the project that features innovative technology and an incorporation of sustainable elements. Recycled materials for metal panels, energy-efficient glass and EV chargers all align with Porsche’s commitment to environmental responsibility.
Sperry Associates noted that the goal of creating a modern and luxurious space that embodies Porsche’s high-end image was achieved thru the installation of custom features and finishes that reflect the brand’s distinctive brand language. Capital Eurocars’ parent company, Crown Automotive Group, provided ongoing support and commitment to achieving the final product.
“We’re excited to provide a venue that mirrors what our customers want to experience,” said Crown President Jim Myers. “The Porsche experience begins with exploration and follows with the purchase and then exceptional service throughout the ownership of the car. The new design we’re providing engages the Porsche community to not only explore opportunities but to experience the life dream that Porsche Tallahassee aspires to provide with each interaction.”
Committed to our four core values of Customer Focus, Teamwork, Integrity and Growth, Crown Automotive Group is driven to excellence with every customer experience. With over 50 years in the automotive industry, our privately owned award-winning dealership group has operations in Florida, Ohio, Tennessee and continues to seek new opportunities for growth. Each Crown Automotive dealership features an extensive selection of new, certified and meticulously inspected pre-owned vehicles with financing options for every budget.
To learn more about The Better Way To Buy® visit Crown Cars. For additional information, contact Robin Derryberry at Robin@Derryberrypr.com or 423.755.7588
